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Metamorfosi / Metamorphosis

Testi in italiano e in inglese

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La natura del settore dei beni di consumo sta mutando: il modo in cui interagisce con gli user, il modo in cui opera e produce i propri artefatti. Gli autori propongono un framework di collaborazione tra industria e università, tra commercio e ricerca, in cui la cultura storica contribuisce a delineare il futuro, tramite l’utilizzo di strumenti e materiali che le tecnologie digitali sono in grado di fornire. Il libro descrive il sistema moda italiano, come esempio di settore in cui cultura del progetto, il saper fare e l’alta qualità, costituiscono un terreno fertile per applicare le più recenti tecnologie, secondo una prospettiva human-centered, in tutti i livelli della catena di produzione, che spaziano dagli aspetti strategici ai processi e metodi di produzione, dai materiali utilizzati alle strategie sostenibili. Lo user costituisce il centro del prodotto moda. Sono inoltre presentati esempi di prodotti indossabili, mettendo in luce come la raffinata applicazione dello stato dell’arte della tecnologia possa estenderne le proprietà funzionali, espressive e comunicative del prodotto, risultando in quella che definiamo metamorphic fashion.
Responsabile scientifico/Scientifically responsible: Elisabetta Cianfanelli - Coordinatore scientifico/Scientific coordinator: Stoffel Kuenen - Team di ricerca/Research team: Roberta Baccolini, Gabriele Goretti, Ambra Trotto - Ricerca grafica/Graphic design: Giulia Mari, Veronica Cornacchini, Ilaria Cornacchini, Ilaria Ruffino - Revisione italiana/Italian rivision: Patrizia Salis.

The nature of the consumer goods industry is changing: the way it interacts with users, the way it operates and manufactures and the products it makes. A framework is sketched for collaboration between industry and universities, commerce and research, where value of the past gives form to the future with the tools and materials that current technologies provide. This book focusses on the Italian fashion system as an example of a sector wrought with tradition, saper fare and high quality that forms a fertile ground for a human-centered application of the latest technologies in all aspects of the production chain, ranging from strategic and marketing aspects, to processes and tools of production, from materials used and sustainable strategies to the skills of the designer. The user forms the center of the fashion product. Hence fashion products are presented, in which a subtle application of state-of-the-art technologies extend functional, expressive and communicative properties, resulting in metamorphic fashion.
Scientifically responsible: Elisabetta Cianfanelli - Scientific coordinator: Stoffel Kuenen - Research team: Roberta Baccolini, Gabriele Goretti, Ambra Trotto - Graphic design: Giulia Mari, Veronica Cornacchini, Ilaria Cornacchini, Ilaria Ruffino - Italian rivision: Patrizia Salis.

The nature of the consumer goods industry is changing: the way it interacts with users, the way it operates and manufactures and the products it makes. A framework is sketched for collaboration between industry and universities, commerce and research, where value of the past gives form to the future with the tools and materials that current technologies provide. This book focusses on the Italian fashion system as an example of a sector wrought with tradition, saper fare and high quality that forms a fertile ground for a human-centered application of the latest technologies in all aspects of the production chain, ranging from strategic and marketing aspects, to processes and tools of production, from materials used and sustainable strategies to the skills of the designer. The user forms the center of the fashion product. Hence fashion products are presented, in which a subtle application of state-of-the-art technologies extend functional, expressive and communicative properties, resulting in metamorphic fashion.
Scientifically responsible: Elisabetta Cianfanelli - Scientific coordinator: Stoffel Kuenen - Research team: Roberta Baccolini, Gabriele Goretti, Ambra Trotto - Graphic design: Giulia Mari, Veronica Cornacchini, Ilaria Cornacchini, Ilaria Ruffino - Italian rivision: Patrizia Salis.

Polistampa, 2010

A cura di:

Pagine: 200

Caratteristiche: ill. col., cart.

col ills, hardcover

Formato: 16,5x23,5

ISBN: 978-88-596-0787-8

Settori: